As sure as death and taxes, Call of Duty: Modern Warfare 3 has topped the UK chart in its first week on sale, tallying more in revenue than Call of Duty: Black Ops managed last year with unit sales coming in on an even footing.
This is according to Chart-Track data, which goes on to reveal that these Modern Warfare 3's revenues are higher than the opening weekend box office gross of all four of the last Harry Potter films combined.
The news follows Activision's announcement last week of 6.5 million unit sales and $400 million (£251 million) in revenues on the first day of sales in the UK and North America alone. These figures broke the world record for day-one sales of an entertainment product, which is the third year in succession that the Call of Duty series has managed that feat.
Elsewhere Bethesda's The Elder Scrolls V: Skyrim came home in a mighty second place for its first week and marked the fifth biggest launch so far this year (behind Gears of War 3, Battlefield 3, FIFA 12 and, of course, Modern Warfare 3). It was the biggest ever opening week in the UK for publisher Bethesda as Skyrim more than doubled the launch sales of last year's Fallout: New Vegas.
These two new entries effectively pushed Battlefield 3 and Just Dance 3 down two spots to No.3 and No.5 respectively, while Uncharted 3 suffered a four-spot drop to No.6. FIFA 12 weathered the storm most successfully with a one position demotion to No.4.
There was a new entry at No.7 for Mind Candy's Moshi Monsters: Moshling Zoo on DS, while Batman: Arkham City dropped four spots to No.8 and Zumba Fitness hung-on to the top ten for the 33rd week running at No.9. Buoyed by a new Wii hardware bundle, Nintendo's Wii Party surged back up the chart 28 places to No.10 after a 35-week absence from the top ten.
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